Mapping Session results: Mobile shopping
Participants in a Mapping Session identified personalization as the key disruptive technology companies can exploit to jump-start mobile shopping. Other Disruption Vectors included location sensing and...
View ArticleWhy this holiday season is crucial for QR Codes
Retailers are embracing QR Codes as a key component of mobile "showrooming," which enables customers in the store to access information and even buy goods on their phones. But are users finally ready...
View ArticleHey, retailers: Be ready for mobile shoppers this holiday season
New data from Harris Interactive finds that 28 percent of tablet or smartphone owners will use their devices to shop on Thanksgiving Day. So retailers who don't maintain a mobile-friendly website -- if...
View ArticleWhy are iOS users more engaged than Android users?
Mobile shoppers on Black Friday were far more likely to be using Apple devices than Android gadgets. That's partially because Apple's tightly controlled ecosystem provides a more consistent user...
View ArticleMobile shopping is up, but site performance? Not so much
Mobile shopping played a big role in the increase in online sales on Cyber Monday, but many mobile sites couldn't handle the spike in traffic. Apps are one solution for retailers, but their top...
View ArticleYes, mobile shopping and banking are on the rise. Mobile payments, not so much
Mobile Marketing Watch cites new data to claim that mobile payments predictions are "already coming true" as the smartphone becomes positioned to replace cash and credit cards. But while segments like...
View ArticleWhy mobile must be part of the shopping experience
From shopping and buying to owning and using products, consumers’ experiences largely determine the success of both retailers and brands. By voting with their feet, wallets, and social media, consumers...
View ArticleWhy retailers should forget showrooming and turn to in-store Wi-Fi
Showrooming. Everybody’s heard of it by now — conniving shoppers checking out a product in a retail store, then buying it online later for less. But today it makes more sense for retailers to shift...
View ArticleDo we really want a “more human” shopping experience?
The CEO of shopkick writes today that the key to success in mobile payments lies in creating a "more human" shopping experience by greeting customers as they enter the store and suggesting items they...
View ArticleRetail’s reinvention: technology’s impact on today’s supply chain
Further growth of online sales is inevitable. This continued shift from brick-and-mortar retail shops to the online world affects everyone from the manufacturer to the distributor. Those looking to...
View ArticleOne reason why the U.S. lags in mobile shopping
The worldwide advertising and telecommunications firm Havas reported last week that U.S. consumers have been slower to transition from e-commerce to online shopping than users in some other markets....
View ArticleHow Apple’s iPhone trade-in program elbows carriers out of the way
Apple is reportedly preparing to launch a trade-in program for iPhones and sell the exchanged handsets as refurbished models at discounted rates. It's a great idea that should pay off both in revenues...
View ArticleResearch: Samsung is more than just an OEM, it’s a real mobile brand
Samsung is reportedly preparing to create Samsung "mini-stores" in its showroom that will feature exclusive signage and staffers trained specifically in the company's offerings. The move is a sign that...
View ArticleGigaom: Podcast: Why mobile is vital to the future of retail
This edition of the GigaOM Research podcast discusses mobility's impact on the shopping experience, for both the retailer and the consumer. In the latest GigaOM Research podcast, analysts Phil Hendrix...
View ArticleResearch: Do we really want a “more human” shopping experience?
The CEO of shopkick writes today that the key to success in mobile payments lies in creating a "more human" shopping experience by greeting customers as they enter the store and…
View ArticleResearch: Retail’s reinvention: technology’s impact on today’s supply chain
Further growth of online sales is inevitable. This continued shift from brick-and-mortar retail shops to the online world affects everyone from the manufacturer to the distributor. Those looking to...
View ArticleGigaom: Thanks to smartphones, Amazon is softly killing retail shopping and...
The rise of smartphones has led to a smarter shopper, one that is almost always looking for a bargain. A new study shows that this behavior of price matching is rising…
View ArticleGigaom: Mobile shopping startup Snapette gets snapped up by PriceGrabber
Snapette, a 500 Startups-backed mobile shopping app, has been acquired by price comparison site PriceGrabber. Pricegrabber, a comparison shopping site that’s been around for more than a decade, is...
View ArticleGigaom: Showrooming doesn’t mean the end of brick-and-mortar retail
A new study aims to bust a few assumptions surrounding the threat of "showrooming" and the challenges faced by traditional retailers in responding to mobile shoppers. For brick-and-mortar retailers,...
View ArticleGigaom: Google Shopping API closes next week: do you have an alternative?
As part of its big "spring cleaning" effort, Google will shut down its Shopping API on Sept. 16. Here are a few options for e-commerce developers and others looking for alternatives…
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