Why mobile must be part of the shopping experience
From shopping and buying to owning and using products, consumers’ experiences largely determine the success of both retailers and brands. By voting with their feet, wallets, and social media, consumers...
View ArticleWhy retailers should forget showrooming and turn to in-store Wi-Fi
Showrooming. Everybody’s heard of it by now — conniving shoppers checking out a product in a retail store, then buying it online later for less. But today it makes more sense for retailers to shift...
View ArticleGigaom: Podcast: Why mobile is vital to the future of retail
This edition of the GigaOM Research podcast discusses mobility's impact on the shopping experience, for both the retailer and the consumer. In the latest GigaOM Research podcast, analysts Phil Hendrix...
View ArticleResearch: Do we really want a “more human” shopping experience?
The CEO of shopkick writes today that the key to success in mobile payments lies in creating a "more human" shopping experience by greeting customers as they enter the store and…
View ArticleResearch: Retail’s reinvention: technology’s impact on today’s supply chain
Further growth of online sales is inevitable. This continued shift from brick-and-mortar retail shops to the online world affects everyone from the manufacturer to the distributor. Those looking to...
View ArticleGigaom: Thanks to smartphones, Amazon is softly killing retail shopping and...
The rise of smartphones has led to a smarter shopper, one that is almost always looking for a bargain. A new study shows that this behavior of price matching is rising…
View ArticleGigaom: Mobile shopping startup Snapette gets snapped up by PriceGrabber
Snapette, a 500 Startups-backed mobile shopping app, has been acquired by price comparison site PriceGrabber. Pricegrabber, a comparison shopping site that’s been around for more than a decade, is...
View ArticleGigaom: Showrooming doesn’t mean the end of brick-and-mortar retail
A new study aims to bust a few assumptions surrounding the threat of "showrooming" and the challenges faced by traditional retailers in responding to mobile shoppers. For brick-and-mortar retailers,...
View ArticleGigaom: Google Shopping API closes next week: do you have an alternative?
As part of its big "spring cleaning" effort, Google will shut down its Shopping API on Sept. 16. Here are a few options for e-commerce developers and others looking for alternatives…
View ArticleResearch: Retail 2.0: the convergence of wearables, iBeacons and big data
The winners in the ecosystem for retail 2.0 will blend expertise in hardware and software platforms, system integration and consulting, and analytics providing an all-in-one offering.
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